Maritime CleanTech is going ‘all in’ at Nor-Shipping 2025, seizing the opportunity of a unique global gathering to support and enable those pioneering sustainable ocean development. Here CEO Ada Jakobsen outlines the organisation’s initiatives, objectives and ambitions, explaining why NOW is the time to accelerate progress.
Nor-Shipping has long been a flagship arena for ocean innovation, so for Maritime CleanTech, it’s the perfect stage to showcase the groundbreaking efforts of Nor-Shipping's 150 partners and unique ‘full spectrum’ cluster. With the preparation for the 2025 event in June, the focus is clear: collaboration, innovation, and action. Nor-Shipping is committed to ensure that the industry does more than just talk about the green transition the Nor-Shipping drives it forward.
Nor-Shipping provides an invaluable platform to connect stakeholders, amplify the voices of the members, and highlight the pioneering work that is shaping the future of global shipping. It is a place where ideas turn into action, and discussions lead to partnerships. That’s why, this June, the presence will be stronger than ever.
Spotlight on innovation
As ever, the main focus will be showcasing partners and their bold efforts to enable a greener future for the industry – whether it’s advancements in sustainable fuels, smarter operations with digital solutions, wind-assisted propulsion or other innovations. That’s why clients are proud to join Nor-Shipping as a Blue Talks partner, where partners will be in the spotlight and give them a unique platform to connect with a global audience.
In addition to participating in the official Blue Talks programme, Nor-Shipping will also curate an exclusive programme of the Blue Talks stage, ensuring a lively mix of presentations and discussions highlighting cutting-edge green solutions.The community stand, located right next to the Blue Talks stage, will serve as an
extension of the stage area — offering additional space for networking, in-depth discussions, and exploring potential collaborations for future green innovations with interested stakeholders.
Critical role
Additionally, Nor-Shipping is honoured to co-host two of the official Nor-Shipping conferences—the Offshore Wind Conference and the Hydrogen Conference. These are two hugely important sectors that are key to underpinning the maritime and energy transitions, and both forums will offer critical discussions on advancing green maritime solutions.
The goal is to ensure that these conversations lead to real-world impact, highlighting groundbreaking projects like Apollo, developing ammonia-powered engines, and Ship-aH2oy, making scalable fuel cell technology a reality. Partners have the vision and expertise to transform challenges into opportunities.
Future-proofing progress
The theme of Nor-Shipping 2025, #future-proof, aligns seamlessly with the mission.
Future-proofing the maritime industry is about more than resilience—it is about proactive transformation. Green shipping is the only way forward, and the solutions partners are developing are not just theoretical; they are already making waves.
Over the past decade, Nor-Shipping have witnessed a massive shift in Norway’s maritime landscape. From the rapid deployment of electric passenger vessels to the launch of the first hydrogen-powered ships, partners have shown that innovation leads to real progress. Now, they are accelerating the deployment of clean fuels, energy efficiency solutions, and digital technologies that will make maritime operations more sustainable and competitive on a global scale.
Through initiatives like Green AI for Sustainable Shipping (GASS) and STEESMAT,Nor-Shipping is actively working on digital solutions that optimize fuel consumption and energy efficiency. Meanwhile, projects such as Ocean Charger—a collaborative effort with key industry players—are pioneering offshore electric charging infrastructure, providing a critical link in the transition to emission-free shipping.
Strengthening collaboration
The maritime industry is at a crossroads, and global uncertainties demand that the conference double down on the commitment to sustainability. Political and economic shifts may introduce challenges, but they are transient. The need for cleaner maritime solutions is enduring.
This is why Maritime CleanTech remains steadfast in its mission to unite the industry, advocate for progressive policies, and champion the adoption of green technologies.
As an industry cluster, strength lies in collaboration. No single entity can drive the transition alone, but by bringing together shipowners, technology providers, policymakers, and financial stakeholders, it can accelerate the shift to a greener, more resilient industry. Nor-Shipping is the ideal setting to forge these partnerships and ensure that sustainable solutions receive the visibility and support they need to scale up.
Call to action
Nor-Shipping 2025 message is clear—there is no future-proof shipping industry without green solutions. Tackling climate change is not just a challenge for shipping; it is a challenge for society as a whole. The time to act is now.
Through the presence at Nor-Shipping, the aim is to not only showcase the groundbreaking work of partners but also inspire meaningful dialogue and action across the industry. Whether it is through the Blue Talks, the Hydrogen and Offshore Wind Conferences, or direct engagement at the community stand, Nor-Shipping invites takeholders to join us in shaping a sustainable future for global shipping.
The road to a zero-emission maritime sector may be challenging, but with the right collaborations and a shared commitment to progress, the conference can and will make it a reality.
